The most relevant trends of modern urbanism. World practices for the development of urban environment. Conference organisation and press events occupy a significant place in the DEPARTÁMENT agency portfolio. The first international Moscow Urban Forum, which took place from 7 to 9 December 2011, stands out among them. The operator of this large-scale event was IRP Group. Event agency DEPARTÁMENT provided technical and organisational support. Swissotel Krasnye Holmy became the venue for the forum.
Holding conferences of this format implies a high level of participants and guests of the event. From the very beginning Moscow Urban Forum has become an authoritative international platform for communication of experts, investors and potential partners interested in the development of the Russian capital and implementation of projects together with the Moscow City Government. Numerous press and PR events were held within the framework of the forum. The status of such conferences is usually emphasised by the level of their speakers. Moscow Urban Forum was addressed by the Mayor of Moscow Sergey Sobyanin, Chairman of the Board of Sberbank German Gref, Minister of Economic Development Elvira Nabiullina, as well as many Russian and foreign speakers.
Participation of foreign guests requires conference organisers to take into account a number of important points. First of all, it is comfortable communication for speakers and guests of the event. This requires high-quality simultaneous interpretation in several languages and impeccable technical support. Since conferences of this level involve participation of federal officials, top managers and company executives, DEPARTÁMENT event agency pays special attention to security organisation. Naturally, conferences like Moscow Urban Forum attract a lot of media attention. The event received wide media coverage, including the TV channel "Moscow 24", newspaper "Moskovskie Novosti", RIA "Novosti. Real Estate, Kommersant FM radio, Gazeta.Ru and RBC Daily.
The organisation of a media event usually involves a large flow of not only guests, but also journalists. In this situation, fast registration of forum participants and competent logistics require the use of advanced technologies capable of promptly processing a large amount of information. Press events in general are closely connected with various technical conditions. These include the already mentioned simultaneous translation, construction of a press centre, uninterrupted Internet, provision of live broadcasting for TV channels, and even such a seemingly simple option as availability of necessary office equipment. Comfortable work of journalists is a key condition of the event for the media, and the event agency should not neglect even the smallest details.
Therefore, when organising conferences, DEPARTÁMENT event agency carefully prepares not only the working part of the event, but also comfortable rest for guests and participants. This includes the organisation of business breakfasts, buffets, coffee breaks, banquets and social receptions. The first Moscow Urban Forum immediately set a high bar for the organisation of the next conferences. The Forum gave an opportunity to discuss current trends in modern urbanism, to get acquainted with professional communities, with the latest technologies and the best international practices of urban environment development. The event opened up new perspectives for the development of Moscow as a global metropolis, an international business, financial, communication and cultural centre.